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BAREMINERALS



This bareMinerals campaign totally hit my sweet spot: Beauty meets documentary meets comedy. Fun, funny and sassy. We got to work with awesome Arielle Vandenberg. (Killer instagrammer, best videos ever, and host of CBS’ Love Island.)

Arielle is dedicated, hardworking and simply the nicest. Cinematographer Theo Stanley did the impossible – beauty lighting that is not restrictive, allowing Arielle to sing, laugh, dance and still look amazing. His efficient setups moved ever so quickly to keep us on schedule.

Arielle’s pup ‘Stinky’ was her co-star, but at the last minute Stinky couldn’t fly to New York so we had to use a stand-in, which caused quite the “stinky” among Arielle’s fans.

With apologies to the real Stinky, the show must go on!